Stop guessing. Start scaling efficiently.
Despite the best efforts of marketing leaders, the critical question remains: How do you tie a line between content and revenue?
Without these insights, justifying investment into headcount and experimental campaigns becomes a game of guesswork.
It's clear: content has to contribute to the bottom line or it’s noise.
Discover your most valuable assets
Uncover your content's true power — track how each asset advances your pipeline and clinches deals. Double down on defending and distributing content that impact revenue to repeat your best historical campaigns.
Page-level insights
Understand traffic, search traffic, engaged accounts, and impact on pipeline and revenue on a page level.
Account-level consumption understanding
Track touch points for an account across LinkedIn, your website, and sales calls. Categorize accounts based on what they're consuming. We integrate into your existing CRM and enrichment providers to pull data together.
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Try it yourself
FAQs
CRMs like HubSpot can track some of this data, but it's limited to the last session, requires setup, and isn't oriented around what marketing campaigns and content you should create. Letterdrop brings in data from different sources to inform how you should drive future pipeline and revenue.
We integrate with HubSpot, Salesforce, Gong, Fireflies, Salesloft, Clearbit, 6sense, ZoomInfo, LinkedIn. If you have other providers in your stack, let us know and we'll keep you posted.
100% attribution is impossible. But we collect all the touch points that can be identified to help you directionally understand what turns prospects into customers.
Revenue x Content 🤝
Join the best marketing teams. Understand the revenue impact of your content.
